If there’s one thing that stops a lot of marketers from selling a lot of product – it’s the fact they don’t have a good sales letter.

Even if they have a superb product – a huge seminar package on DVD for example – it’s very hard to make any sales without a good sales letter.

So, up step Dan Lok and Ewen Chia.

They have put together a superb resource containing loads of extremely successful sales letters.

A ‘private collection of winning ads and salesletters‘

So, instead of sitting there struggling for words to use, you adapt proven copy from these successful adverts.

It’s the missing link for people who are struggling with their sales copy!

Until Sunday it’s available for a knock-down price in the Weekend Super Deal:

http://www.WeekendSuperDeal.com

BUT, don’t purchase without using the following code:

A4SPS9

That particular code will give you an even bigger discount so make sure you use it!

Have a great weekend,

Ben

Back in July 2007 I bought Mike Filsaime’s 7 Figure Code course.

Mike held a JV competition and offered a whole host of expensive prizes for those marketers who made the most affiliate sales.

1st place got a Rolex watch and a cruise, 2nd place got a 50″ flat screen TV plus a cruise, 3rd got a MacBook and a cruise… all the way down to 16th place – who got a set of steak knives.

Of course, each marketer also got some commission for each sale they made which at a standard 50% was probably about $250 per sale.

Once the competition ended we discovered that the top performing affiliate had sold a massive 302 units through his affiliate link and so very likely gaining around $75,000 in commissions as well as the prizes.

Now, obviously it was very lucrative to get a lot of sales for this particular launch so all the “top gun” marketers offered some amazing bonus packages to anybody who bought through their affiliate link.

For the customers this was great. Not only did you get the 7 Figure Code for your $497 but you also got a load of extras simply for buying through one particular link!

Or at least that’s how it should work…

As it turns out, some marketers did not fulfill their promises and never sent out all of the bonuses they had lined up.

And I happened to fall victim to one particular marketer who failed to deliver the full package of bonuses he promised me back in July 2007.

Find out the facts on the website:

Keith Wellman of FX Marketing Inc and Everyday Wealth LLC

Somebody wrote to me this week and asked:

“I would also like to subscribe to Nick Laight’s “What Really Makes Money” but I have only used my credit card on High Street websites that I know are safe (Tesco, etc). How would I be protected if I gave out my details over the net to a site I know nothing about? I have heard of something called “PayPal” but again, I know nothing about it.

I hope you can answer my queries, as you can see I am a complete novice but I want to learn.”

I understand your concerns about paying with a credit card over the internet. The media has done a great job of making the world completely paranoid about spending cash online!

The truth is, as long as you are careful, you shouldn’t have any problems when you use your credit card to pay for items on the web. You just need to make sure that the site uses what’s known as a “secure server”.

For example, if I got to Nick’s site and click on the button that says “Click Here for a 30 Day Risk-Free Trial” then the resulting page is a secure page. I can tell this from 2 different things:

(1) The address of the website starts with https rather than just http. The extra ‘s’ means the site is secure…

(2) There is a closed padlock icon somewhere on browser program. In my case I use an Apple Mac so the icon is in the top right but with other internet browsers it could be towards the bottom or in the top left etc. Look around and you should find it somewhere.

Ok, so from those two signs we now know the site is safe.

Next, you asked about how you are protected if your credit card is used without your consent.

This happened to me recently where my card was used to buy mobile phone top-up cards online. I rang my credit card company and told them that the transactions were fraudulent and they sent me a form to sign. I returned the form and the charges were removed from my card.

I couldn’t figure out how anybody could’ve got my details as I rarely use my credit card for anything. I eventually traced it back to a transaction I made in Portugal back in May – which was the last time I ever used my card in a shop (i.e. not online).

Many people use PayPal to buy items from eBay and also from other marketers – Clickbank allows you to pay via PayPal, as do domain registration companies like GoDaddy.

Perhaps the main reason a lot of internet entrepreneurs use PayPal is to receive payments on their websites.

I would suggest that you do sign up for a PayPal account if you think you are going to buy a lot of things online and also if you think you will be selling online at some point.

Paying via PayPal involves using just an email address and password so that the seller never gets to know your credit card details. If you want to be extra careful it is probably worth getting an account just so you know that you are more protected.

In any case I think it’s a good idea that you get an account now so it is ready when you need it.

Got an email yesterday which was typical of the types of questions I get asked a lot.

I figured it would probably be a good idea to answer them here so the answers could reach a lot of people.

The email said:

“Basically, I was made redundant from my job in November. Being at home gave me time to trawl the internet for a new job. I started reading various web sites about making money using the internet but I am convinced most are just a scam. Then I came across BizOppsUK It was a breath of fresh air but I am still wary of losing money to a scams. I am currently looking around for a job but after reading your articles I am seriously considering trying to earn a living using the internet.

Firstly, you should know that I am a complete novice when it comes to internet businesses and have not yet used e-bay so if there is any advice you can give it would be well appreciated. The same applies to any websites I should read before I start.

I read with interest your review of Google Cash and thought that would be an ideal way of making money. I did a bit of research on the web and came across “Rich Jerk” and something similar called the “Millionaires League” by Brian Wynn. The only thing is I do not want to be ripped off so if you have any views on this please reply. The second part of this query is that the price for this is in dollars so how would I pay for it? Would I use a credit card and then it gets converted to dollars? I’m not sure. “

OK, I’ve never heard of the “Millionaires League” so I am afraid I cannot help you there. The “Rich Jerk” ebook is a couple of years old but I would say that it is probably a good starter for two reasons:

(a) It’s cheap. I think it is only $10 now which is about £5 or so. In the grand scheme of things in internet marketing, this is very cheap for an ebook and I have paid much more for some pretty crappy information products.

(b) It covers the basics. Whoever the Rich Jerk is, he has written a pretty good book for beginners. This eBook will give you a few ideas and also a good, if very basic, introduction to AdSense, Affiliate Marketing, Pay Per Click and other standard internet marketing ideas.

What I would like to make clear though is that you should only buy the $10 eBook, do not buy any of the extras such as the “Free Website worth $1049” or the audio files – just the $10 option.

Google Cash is very good but it may be a little too advanced for you at this point and could possibly confuse you rather than help you!

The price of most internet marketing and “make money from home” products is usually quoted in dollars. The dollar is the internet’s currency of choice.

At present, it is good to be a buyer because the pound is very strong against the dollar so we get more for a pound.

If you were to buy the Rich Jerk’s eBook for $10 it would be automatically worked out by your credit card company and debited in pounds on your statement.

$10 is roughly about £5 – £6.

As for quitting work and going it solo on the internet, I would tread carefully. My advice would be to get another job and work at this internet stuff in the evenings and in your spare time.

Get things up and running part-time, outside of work, and then once your income from the internet is greater than the income you would make from a day job, consider resigning.

I wouldn’t recommend trying to earn a living from the internet straight away because, despite what some internet marketers may tell you, it isn’t easy!

I don’t know why I stay on these lists when all I get is typo-laden sales pitches and stupid mistakes in each email broadcast.

To all email marketers – please, please take just 5 minutes to double-check your emails before you send them out.

AWeber lets you send a preview email to yourself so you can check that everything looks and reads OK before you send an email to your list.

It’s not rocket science.

I know you want money and I know you want it quick but if you just preview your email before you click “Queue” you may just be able to stop yourself from looking like a complete moron.

Some examples of gross email stupidity from my inbox:

“This new N.etwrok Marketing 2.0 is termed:“

Is “network” a word that’s generally used by a lot of spammers?

Does it really need a full stop placed inside it?

Don’t you think that by adding full stops here, there and everywhere in a message, you make it look more spammy than it actually is?

And is that particular word really so hard to spell?

From the same email:

“You get the F.ree just for reading the report“

More ridiculous dots where they aren’t needed. And that particular sentence doesn’t make sense.

While we’re on the subject, I am on your list because I bought a product from you about building a successful online business. I did NOT wish to learn how to run some scammy networking marketing scheme.

So, why are you sending me crap about network marketing? Or, as you put it, “n.etwrok marketing”?

I want to know more about building a huge, successful internet business.

I couldn’t give two hoots about “M.LM” or whatever it is you are selling.

“…my office tested a new technique we leared from a new course…“

Aren’t you supposed to be an email marketing expert? And you can’t find the spell checker?

“{FIRSTANME} A Christmas Special – My Last Email Bounced?“

No, I got your first email.

It’s in the trash folder.

This one’s going in there too, I just need to click unsubscribe first 🙂

[Rant over!]